Local cricket club Widnes Cricket Club is celebrating the start of the 2025 cricket season by scoring a new sponsorship deal with merseyflow to extend its sponsorship of the club for an extra three years.
The renewed deal is part of merseyflow’s wider community support programme, which includes supporting many local junior sports clubs in Halton, along with continued support for merseyflow’s adopted charity, Halton Haven Hospice.
Merseyflow’s sponsorship over the years has allowed the first team to strengthen their position in the cricket Premier League and helped the development of the women's team.
Neil Conway, Chief Executive Officer of merseyflow, said: “We’re pleased to continue our sponsorship of Widnes Cricket Club as it continues its excellent work in engaging people of all ages with sport and bringing the community together. It’s important for us to support local teams so they can continue to support the local community with the much-needed health and wellbeing benefits sports can provide.
“We’re looking forward to the new season and to being able to come and enjoy a match and wish the teams luck.”
Andy Atkin, Chair of Widnes Cricket Club, said: “We are delighted to add merseyflow to our list of sponsors for another three seasons. The funding we receive really helps with providing us with the essential equipment needed for all of our teams to continue playing and representing Widnes at the highest level possible.”
Widnes Cricket Club has been forging close community links since it was established in 1865 and today the Club is focused on providing the very best facilities to encourage local youngsters to get involved in the sport.